GenZ Stylist


The Italian brand is known for its delicate, beautiful knitwear, which runs through the entire color spectrum and yet somehow looks extremely tasteful. Founder Francesca Zara notes that Barena finds inspiration when Italian workers spent an entire day working in a three-piece suit. Valentino made his name for himself with the distinct shade of red he used for most of his clothes, to the point that he became known as “Valentino Red.” The aesthetics are not unlike those of Gosha Rubchinskiy or A-COLD-WALL*, but there is also a mix of art and culture in every piece that would be at home in the collections of Scandinavian brands such as Soulland or Wood Wood.

But while the needle is pressed, the basics of every Aspesi collection remain largely the same.

What is the most popular brand in Italy?

Ferrari by Tobi Pearson — Pixabay Trussardi by Unknown — Wikipedia Trussardi is a fashion house founded in 1911 by Dante Trussardi. The two designers’ first collection was shown in 1985 during Milan Fashion Week with the Real Women collection. The methodology reflects the method used to calculate the annual BRANDZ ranking of the 100 most valuable global brands, which is now in its 13th year. With a value of 16.3 billion dollars, the fashion house once again occupies the highest position.

The cars category is represented by two brands, each presenting Italy to the world, although in different ways.


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