American designer Ralph Lauren began his career with Brooks Brothers as a salesman, but founded his own label in 1967 selling men’s ties. Mario Prada’s granddaughter Miuccia took office in 1978 and brought us her subsidiary Miu Miu in 1993. She has borne his legacy of bold feminine aesthetics and makes him proud. Founded in Rome in 1925, the House of Fendi began as a luxury brand for fur and leather goods.
In 1960, their focus shifted to ready-to-wear sportswear and a wide range of leather goods.
What is the top 10 luxury brand?
Chanel is another luxury brand company that has maintained its position at the top of the food chain through the use of various brand strategies. AP watches are also known for their many limited editions and highly complicated watches such as the Jules Audemars. By offering unique products that can’t be found anywhere else, LVMH ensures that customers keep coming back for more. They all use creativity as a brand strategy, they are all known for their high-quality products and all charge premium prices.
flight qualification of their watches by NASA for a space mission such as Apollo 11 contributed significantly to increasing the brand’s prestige.